The story
In a city that worships its ovens, Panificio Costa on Viale Zara carries a strong 4.4-star average—yet the lone critic on ReTubeIt found little to praise. Franchino Er Criminale, in a video titled *Forni criminali ZARA Milano*, described the bakery as “a disappointing” stop where “almost everything is undercooked.” He specifically called the crostatina alla marmellata “inedible” and gave the whole experience a 5.5 out of 10.
The reviewer sampled six items—pizzetta con mozzarella, pizzetta rossa con acciuga, focaccina napolina, focaccia normale, brioche vuota, and that crostatina—and found each lacking. It’s a stark, singular take, but one that underscores how even a well-rated local bakery can miss the mark on execution. Worth knowing before you queue.
Synthesised by AI from every creator’s review. First reviewed 2023.
Most-loved dishes
AI summary of what 6 dish mentions say about the food
Panificio Costa’s brioche vuota earns rave reviews for its airy, buttery simplicity. The overall vibe is warmly nostalgic, delivering pure, unpretentious pleasure.
“I took a simple empty brioche. It's raw, I feel it when I tear it. Look at this soft dough. It's not even brushed with egg wash to save it in terms of taste. It's raw.”
What creators say
1 creator has covered Panificio Costa. Most active: Franchino Er Criminale
A disappointing bakery. Almost everything is undercooked, the crostatina is inedible. I'd give it a 5.5 out of 10.
Dishes mentioned
Pizzetta con Mozzarella
The first bite seems okay, but the dough is undercooked, a bit raw. The sauce on top is raw too, so it stays a bit gummy and elastic.
Pizzetta Rossa con Acciuga
Same as the other one, undercooked. The anchovy saves the flavour, but the dough is still raw.
- Focaccia
- Brioche
Crostatina alla Marmellata
The jam seems super fake, like supermarket jam, only sugar. They put a lot of it, so much that you don't even feel the dough. It's inedible.
